Home  :  Shop  :  Contact Us  :  Join Club  :  Globe Newsletter

LAN188002 - Edition 2,000

                                                                                                  1:43 Scale

Rover chief engineer Maurice Wilks was inspired by his army-surplus Willys-Overland Jeep to create a workhorse vehicle for military and agricultural use - and for export abroad to kick-start both Rover's fortunes and the national economy after World War II. Prototypes were up and running by late 1947, and production of the Series I began at Solihull in summer 1948. It had permanent four-wheel-drive with low-ratio gearing and a locking freewheel mechanism, and a 50bhp, 1.6-litre engine from the Rover P3 saloon. It was fitted with lightweight body panels made from surplus aircraft-grade aluminium - steel was in short supply post-war - and came with army-surplus green paint. The Land Rover price started from just £450. Supply to the British forces started in 1949, the Land Rover replacing the Austin Champ and later, the rust-prone Austin Gipsy, deliveries to organisations such as the Red Cross soon followed. The 100,000th Land Rover was made in autumn 1954 and by 1958, production ran to around 200,000.